The best way to summarize what I found would be:

For every 246 human users clicking a link on a page, 1 would be clicking a tag link.

To add Zebra Strips to a list, all you need to do is adding the following pseudo-class to the end of the CSS element you wish to edit:

ul#example_list li:nth-child(odd) {
 background-color:#FFF;
}

In this example, I’ve used an unordered list element. The data in the brackets refers to the “nth” number to affect, for example putting “(even)” will affect every even <li>. You can also put number in, for example “(3)” would affect every 3rd <li>.

Below is a link to a working example of the code in action (Feel free to copy & share).

If you want to read a bit more about the nth-child pseudo-class I recommend the sitepoint CSS reference.

1. Quality is better than Quantity

This tip can be put in several contexts. Content wise, if you have thousands of pages essentially saying “I’m great” in thousands of ways you have wasted your time creating them. Instead make a single easy to find page, which engages the user quickly and gets to the point.

Traffic wise, it’s better to have a small audience which engages with your content (or will pay for it) then a large audience who do not engage with your content and end up just increasing server costs. A notable example of a Company which has decided to focus on serving the 10% of their audience who will pay for content is News Corp.

2. Start Small

When you start you may want to do everything under the sun. Unfortunately in most cases this leads to websites stalling in development. For example many websites spend years “Under Construction” and when they are finally released their product or service is outdated or uncompetitive.

3. Focus on your Niche

Don’t try to be everything, otherwise your resources to provide a good product will too stretched. Instead focus on what you are interested in or what you are good at; your content will reflect this.

4. Test your website

I really cannot stress this enough. Having a website which is visually displeasing or fails to work will affect your long term performance. Make sure you check your website works in as many browsers as you can and if possible, get a friend to take a look at it.

You may find it useful to visit WebPagesThatSuck.com, for ideas on what not to do while making a website.

5. Be Creative

Do something unique, no one wants to see another knock off of Facebook or YouTube. Have something which is a solution to a problem on the internet. For example, Twitter stopped the need for people to post one line blog posts.

A computer finds it really difficult to know if this is correctly orientated.

Here is a version I wrote which to can use on your website.

View Demo Download

This script makes use of jQuery to allow the user to rotate the images and a little PHP to check the image was rotated into the correct position.